WEBINAR: February 16, 1:00 p.m. CST; 2:00 EST
Participate to learn what social scientists are discovering about how farmers are thinking about conservation practices and practical strategies for engaging them.
Emphasis of this webinar will include findings on farmer uncertainty about conservation practices, using social norms to leverage practices that address off field/off farm nutrient losses, and how the language of conservation can influence social learning and behavior change.
The presenter is Lois Wright Morton, a professor of sociology at Iowa State University and the Director of the Sustainable Corn Project..The Adobe Connect webinar is hosted by USDA NRCS Science and Technology and will be available on their website at the following link: http://www.conservationwebinars.net/webinars/effectively-engaging-producers-in-conservation-conversations.